3 January 2018

American Action Network Unveils $2 Million Ad Campaign Promoting Historic Tax Reform Enactment

Ads kick off new $10 million commitment promoting merits of tax reform following bill passage

WASHINGTON – Following the enactment of historic tax reform, American Action Network (@AAN) launched television and digital ads in 23 congressional districts nationwide thanking members of Congress for their vote for the Tax Cuts and Jobs Act. The $2 million campaign kicks off AAN’s new $10 million commitment to promoting the merits of tax reform following the bill’s passage. The district-specific ads feature Fortino and Bertha Rivera expressing the positive benefits of pro-growth tax reform for working families like theirs. View the districts targeted here.

“With the Tax Cuts and Jobs Act being signed in to law, Republicans have followed-though on their promise to reform our broken tax code and replacing it with a fairer and simpler system,” said Corry Bliss, AAN Executive Director. “This new, pro-growth tax code will propel our economy in to the 21st century while cutting taxes for middle-class families by an average of $2,000. Now that meaningful tax reform is a reality, AAN is committed to promoting the benefits of pro-growth tax reform, and will spend at least $10 million over the upcoming months to ensure that message is heard.”

View an example of the ad here.


Bertha Rivera: Something special just happened.

Fortino Rivera: Congress kept its promise and cut taxes for middle-class families.

Bertha: An independent analysis shows tax cuts will save a typical family more than $2,000.

Fortino: And a simpler, fairer tax code helps create jobs and boost middle-class income so there’s more money in your pocket.

Bertha: And for middle-class families, that means more peace of mind.

Fortino: So thank [Member of Congress]

Bertha: [He/she] voted to cut middle-class taxes and help families like ours.

Courtney Alexander

Communications Director