Taxes & Regulations3 November 2017

American Action Network Launches $1 Million Radio Campaign, Pledges Additional $8 Million In Tax Reform Support

Campaign, part of $22 million effort, outlines the real-world impact of tax reform legislation for America's middle-class families

WASHINGTON – American Action Network’s Middle-Class Growth Initiative (MCGI) today announced the launch of a $1 million targeted radio campaign educating voters in 49 congressional districts nationwide about the benefits of the pro-growth reforms outlined in the Tax Cuts and Jobs Act. The district-specific ads applaud members of Congress for fighting for middle-class tax cuts and a simpler, fairer tax code. View the list of targeted districts here.

“At a time when nearly half of Americans are living paycheck to paycheck, and suffering under an unfair and outdated tax code, the Tax Cuts and Jobs Act introduced in the House is a promising step toward much-needed relief for middle class families,” said AAN Executive Director Corry Bliss. “Meaningful tax reform gives Congress a historic opportunity to pave the way for more jobs and a tax cut upward of $1,200 for working families. American Action Network is committed to securing the tax relief America’s middle-class families deserve, and pledges to spend at least $22 million to ensure pro-growth tax reform becomes a reality.”

Listen to example of a member-specific ad. 

The radio campaign is part of the Middle-Class Growth Initiative (MCGI), a special project of American Action Network launched in August to advocate for the passage of meaningful tax reform legislation. The multi-pronged effort, now totaling $14 million in expenditures, includes advertising on television, radio, direct mail, and mobile billboards in over 50 congressional districts nationwide. AAN has pledged to spend at least $22 million in efforts to support the passage of tax reform. 

Courtney Parella

Communications Director